Today, the brand is so much more, with its many soap variants and body washes, liquid hand washes and hand sanitisers which ensure daily hygiene and freshness for the entire family. Lifebuoy is now the world’s fourth most chosen FMCG brand, according to Kantar’s Most Valuable Global Brands 2022 rankings. It is the bar-soap used in the 1983 movie A Christmas Story by the main character Ralphie and his family. Bacteriologist von Behring showed that making animals immune to tetanus could be done by injecting them with blood serum from another infected animal.

We’ve been keeping cleanliness front of mind since 1894 and today Lifebuoy is the world’s number one, best-selling germ protection soap. After World War Two, when more materials were available and rationing was over, other soaps began to take hold of the market. Before taking any medications, whether it's prescription or over-the-counter medicines, supplements or herbs, consult your GP or a physician for a thorough evaluation. Deliveries are either by Courier (Fedex or Parcelforce - Tracked), Royal Mail 1st Class for small items, or by us for local deliveries. Our programmes now span 30 countries, and we are working with over 40 partners to address cross-cutting issues that link to hygiene.

It is now available in over 40 countries across EU with a wide range of products – hand hygiene liquid hand wash, hygiene soap bar, hand hygiene wipes, hand hygiene gels (cosmetic), hand sanitizer gels (biocide), hand sprays (biocide), hand hygiene spray (cosmetic). During the Covid-19 pandemic, we launched a series of health appeals in the form of public service announcements, and even launched telehealth partnerships to help democratise access to healthcare for the masses. Original Vitamins Lifebuoy liquid handwash, infused with Vitamins B3 and E, boosts the skin's AMP production and leaves it clean, moisturised and protected for up to 10 hours*. Simply pump some soap into your palm, spread and rub the product over the backs of your hands, palms, in between your fingers, and right down to your fingertips for 60 seconds. When World War II broke out, Lifebuoy sent vans bearing the Lifebuoy brand to some of the worst-hit areas of Britain, equipped with hot water showers, towels and soap for residents who no longer had access to basic amenities, such as a place to shower.

Lifebuoy was one of the most popular soaps in the United States from approximately 1923 to the mid-‘50s, [3] when perfumed soaps took over the market.

The desire to be clean, active, and healthy is intrinsic to everyone – irrespective of age or economic status. Lifebuoy’s latest public service announcement reminds us all that while we wait for the vaccine roll-out to take effect, handwashing and mask-wearing are still our best allies in the fight against the spread of Covid-19. Download Lifebuoy's fun educational activities here and appoint an H for Handwashing CEO to help spread the word in your community. Whether you’re looking for a soap that provides superior protection or just an effective way to stay clean, Lifebuoy is the perfect choice!

Our recent focus has been in countries where we could make the most difference, where hygiene education could help reduce the incidence of pneumonia, diarrhea and life-threatening diseases. It is also a great choice for anyone looking for an easy way to maintain good hygiene on a daily basis. Always seek the advice of a GP or physician or other qualified healthcare provider with any questions regarding your medical condition. Our aim is to make top quality African and Caribbean foods and drinks accessible and affordable to consumers in and around London, the United Kingdom and in the EU. Lifebuoy is back in the UK to help make handwashing and sanitising a simple part of everyday routines.It gives consumers the option to reuse their own bottles, and uses less storage energy compared to larger products. Lifebuoy understands this, and has championed the cause for better health through hygiene for more than a century. Any signs of damage MUST be noted whilst the driver is present, and you must inform us and sign for the goods as 'damaged' straightaway. Partnerships with governments in South Africa and India saw schools change their curriculums to introduce Lifebuoy’s alphabet books and put handwashing on the agenda in every classroom.